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Erte at Ninety: the Complete Graphics
 Erte at Ninety: the Complete Graphics
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Click Here to View other titles by  graphic design | typography graphic design | typography

Publications on the history of modern typography, trademarks & logotypes, packaging, posters, advertising, signage, commercial art, book design, letterheads, etc., including notable designers and their works in these fields.

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Holme, C.G. (ed.), Lettering of Today, New York, Studio Publications Inc., 1945, third edition, 4to (11.5" x 8.25"), HB, red cloth bds w/ decorative gilt titles, VG / none. Edges bumped & worn, spine soiled, slightly darkened.

144 pp. Profuse examples of lettering in practice; section at rear of lettering as used in advertising. Some plates in color. Nice printing.

Introduction: The principles of hand-lettering. Dr. Eberhard Holscher
Calligraphy. Alfred Fairbank
Lettering in Book Production. Anna Simons
Lettering in association with architecture. Percy J. Smith
Lettering in Advertising. R. Haughton James    [Book ID # 2013]

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