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Click Here to View other titles by  graphic design | typography graphic design | typography

Publications on the history of modern typography, trademarks & logotypes, packaging, posters, advertising, signage, commercial art, book design, letterheads, etc., including notable designers and their works in these fields.

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Herdeg, Walter (ed.), Graphis Annual 1968/69, Zurich, Walter Herdeg, Graphis Press, 1968, first edition, sm folio (12" x 9.5"), HB in dj, black-and-white-woven cloth boards w/ gilt titles in black dj w/ color illus & blue & gold titles, VG / VG-. Board corners worn. DJ edgeworn, corners chipped.

269 pp, 1064 illustrations, some color. Introduction by Swiss ad exec Victor N. Cohen on the creative process in advertising. Text in English, German, French & Spanish. Notes for each specimen.

Abbreviations, advertisements, annual reports, book jackets, booklets, calendars, Christmas cards, film advertising, house organs, indexes, letterheads, magazine covers, packaging, posters, record covers, television, trade marks.

Work by Andre Amstutz, Kjell Ivan Anderson, Saul Bass, Herbert Bayer, Felix Beltran, Giancarlo Buonfino, Marc Chagall, Seymour Chwast, Etienne Delessert, Bill Feigenbaum, Cal Freedman, George Giusti, Milton Glaser, Rene Gruau, Tim Lewis, Ronald Searle, Tomi Ungerer, Sims Taback, et al.    [Book ID # 2041]


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