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Click Here to View other titles by  graphic design | typography graphic design | typography

Publications on the history of modern typography, trademarks & logotypes, packaging, posters, advertising, signage, commercial art, book design, letterheads, etc., including notable designers and their works in these fields.

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Frank Mercer and Rathbone Holme (editors), Art and Industry, Volume 21, July - December 1936, London, The Studio, 1936, first edition, 4to (8.5" x 11"), Harcover, beveled royal blue cloth boards w/ decorative gilt cover and spine titles, Very Good/ none. Some wear to corners, front hinge starting, but firm. Afew pages at the back dogeared on lower corners..

252 pages of contemporary graphic design reportage from the good people at The Studio in London, circa 1936. With this issue COMMERCIAL ART became ART and INDUSTRY -- the leading proponent of the graphic design in Britain. This publication offers detailed insight into British design culture before the start of World War II. Profusely illustrated in b/w and some color with articles on: posters, typography, exhibition designs, book design, advertising and more. UNCOMMON.

Contents include:

Display Lessons from a New Store (Prof. Moholoy-Nagy headed Simpsonıs display department)
The Designer or Stylistıs Place in Industry by Louis Otto, of the London Office of Raymond Loewy Associates
The Spanish Poster
Draeger--An Artist in Print
G. R. Morris: Designer of This Yearıs ³Modern Publicity² Cover
Jean Carlu: Work in France and Great Britain
Advertising Presentation in Germany
Advertising in Norway
The Lead in Design: A Review of ³Pioneers of the Modern Movement² by John Gloag
Advertising in Italy
The Fair--The Texas Centennial Exposition in Dallas (Walter Dorwin Teague)
F. H. K. Henrion--Designer
...and much more.

Artists include Georg Rado, Moholy-Nagy, Raymond Loewy, Paco Ribera, Morell, A. M. Cassandre, Henry Dreyfuss, G. R. Morris, Jean Carlu, Herbert Bayer, Otto Arpke, E. Schoner, Henry Schjoerven, Peter Behrens, Adolph Loos, Xanti Schawinsky, M. Dudovich, Enzo Forlivesi, Walter Dorwin Teague, Frederic Henrion, Deberny & Peignot, Serge Chermayeff, Raoul Dufy, O. Anton, Pearl Falconer, Martinati, Tom Purvis, Resenterra, Eduardo Santonja, Amador Silverio, A. Mahlau, and Alliance Graphique.    [Book ID # 2120]

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