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How To Electroplate Baby Shoes for Pleasure and Profit
 How To Electroplate Baby Shoes for Pleasure and Profit
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Click Here to View other titles by  graphic design | typography graphic design | typography

Publications on the history of modern typography, trademarks & logotypes, packaging, posters, advertising, signage, commercial art, book design, letterheads, etc., including notable designers and their works in these fields.

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Leslie, Robert L. & Percy Seitlin (Editors), PM Vol. 4 No. 6, April-May 1938, Hans Barschel (cover artist + 8 pp. insert), New York, PM Publishing Co., !938, First Edition, 12mo (7.75" x 5.5"), Softcover, Front cover has a bit of surface wear and minor discoloration where the original varnish of cloth seems to have "sweated" out of the paper at some time., VERY GOOD+ / Illustrated perfect-bound/sewn wraps, litho-printed in 4 colors on special cloth paper.

Subtitled: An Intimate Journal For Art Directors, Production Managers, and their Associates, #43 (indicated on cover but is actually number 42) 112 pp.

Surrealistic covers image and 8-page insert illustrated and about issue's guest artist, Hans J Barschel. Bound in are Fifty American prints, 1933-1938 from A.I.G.A. exhibition; Making Printers’ Typefaces, designed by R. Hunter Middleton and Norman W. Forgue, printed by The Black Cat Press, Chicago. Includes other illustrated articles and advertisements of interest to art directors, designers, printing and production managers.

This issue of PM features a cover and 8-page 4-color lithographic insert designed by Hans Barschel and a magnificent Fifty American Prints 1933-1938 insert (designed by Lucian Bernhard), featuring 50 full-page black and white reproductions of the 50 prints from the show co-sponsored by the AIGA and the WPA Federal Arts project, with price list!. Artists whose work is represented in this insert: Rita Albers, Ivan Le Lorraine Albright, John Taylor Arms, Peggy Bacon, Will Barnet, Fred Becker, Thomas Hart Benton, George Biddle, Andrew Butler, Paul Cadmus, Francis Chapin, Jean Charlot, Nicolai Cikovsky, George Constant, Howard Cook, Jon Corbino, Hubert Davis, John De Martelly, Mabel Dwight, Fritz Eichenberg, Philip Evergood, Don Freeman, Wanda Gag, Emil Ganso, Anne Goldthwaite, William Gropper, Rockwell Kent, Yasuo Kuniyoshi, Joseph Leboit, Doris Lee, Russel Lembach, Charles Locke, Margaret Lowengrund, Peppino Mangravite, Kyra Markham, Jack Markow, Reginald Marsh, Thomas Nason, Edith Newton, Augustus Peck, Sanford Ross, Francis Shields, Raphael Soyer, Benton Spruance, Prentiss Taylor, Alice Tenney, Stow Wengenroth, Harry Wickey, Lois Wilcox,and Grant Wood.

Also in this marvlous and particularly thick issue:

Editorial notes

A Bamberger Experiment

Book Reviews: American Bookman History; The Handbook of Advertising, ed. by E. B. Weiss, F. C. Kendall, C. B. Larrabee; The Book:The Story of Printing and Bookmaking by Douglas C. McMurtrie; A Philosophy of Esthetics by Dale Nichols

PM Shorts: mentions Hans Alexander Mueller, Eleanor Treacy , Norman W. Forgue , Bob Carroll, Adolph Treidler, Howard Willard, Evelyn Harter, E. Van Elkan.

(Our above image is particularly large. Please open and click a second time to allow scrolling for the most detailed view.)    [Book ID # 2152]


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