| CATEGORY Information |
graphic design | typography
Publications on the history of modern typography, trademarks & logotypes, packaging, posters, advertising, signage, commercial art, book design, letterheads, etc., including notable designers and their works in these fields. |
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| TITLE Information |
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Art Directors Club, 17th Art Directors Annual of Advertising Art, New York, Longmans Green & Company, 1938, first edition, 4to (11.5" x 8.25"), HB, tan cloth boards w/ repeating black titles, G+/ no dj. Previous owner's signature to ffep, endpapers & first & last couple leaves foxed, scarring on pp. 31-32 & 2 pp. in ad section. Boards exposed at corners & in two small spots on cover, spine is foxed.
173 pp. + short ad section. 241 illustrations, a few color, from an exhibition of The Art Directors Club of America held in NYC, Chicago, & Philadelphia in Spring 1938--reproductions of ads from magazines, newspapers, direct mail, and posters. Several illuminating articles relating to these areas are included. Great reference, both inspirational and instructional. [Book ID # 539]
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