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How To Electroplate Baby Shoes for Pleasure and Profit
 How To Electroplate Baby Shoes for Pleasure and Profit
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Books and periodicals that include the work of notable illustrators, with a focus on those working in the early 20th Century.

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N/A, Great Ideas of Western Man, Advertisements for 1950-51-52, (Chicago), Container Corporation of America, 1950-1975, folio (14.25" x 11.75"), loose plates NF. Plates clean and bright..

From 1950 to 1975, Container Corp. of America ran an ad campaign entitled "Great Ideas of Western Man," in publications such as “Time” and “Fortune” magazines. Bauhaus master, Herbert Bayer and Art Director for CCA at the time, commissioned prominent artists, illustrators and designers to illustrate selected quotes. These were drawn from a broad spectrum of western thought that included philosophers, writers, scientists, and politicians, cultural and religious figures - from Aesop to Einstein. This ad campaign ran well beyond Bayer's tenure as the AD for CCA. Early in the campaign, portfolios of the years' ads were issued, 13 loose 14.25" x 11.5" plates; additionally CCA issued portfolios of 26 selected plates - each spanning three years of the campaign.

Individual plates from these portfolios may be purchased separately (8.00 each) or together in groups of your choosing; please contact us for scans of available plates or look at the image for our listing #1978, which shows a great many of the images.


[Please see our other listings - we often have complete portfolios available, as well as the definitive 1976 volume of the complete collected works].    [Book ID # 1019]


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