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Josef Sudek Poet of Prague Outward Journey & A Deepening Vision, Vols. 117 & 118
 Josef Sudek Poet of Prague Outward Journey & A Deepening Vision, Vols. 117 & 118
 $85.00
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Books and materials relating to the applied arts after WWI; their use in architecture & interior design; the design of handworked and manufactured objects including: ceramics, metalwork, wood, jewelry, textiles, glass, furniture, graphics, clocks & watches, toys, leather, etc.

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Percy, Carl, Window Display Advertising, New York, The John Day Co, 1928, first edition, 8vo (9.25" x 6.25"), HB, brown-red cloth boards w/ gilt titles, G / none. Hinges cracked, small black crayon mark to front pastedown, some pages in front & rear are foxed, narrow waterstain along top of several pages, some staining to front board. Otherwise pages are bright and surprisingly unyellowed.

208 pp. Detailed book for manufacturers and retailers, with 61 b&w illustrations, emphasizing the value of window displays, with information on understanding passing customers, selling strategies for various situations, and advice on how to test the influence of the display.    [Book ID # 528]


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